
For the 2025 edition of Night Run Rio, we were responsible for building C&A's booth at the Sambadrome, in partnership with the agency Just Live.
The project brought a complete activation for the runners, with experiences that connect the brand and the audience in a practical, creative, and functional way. Among the highlights were:
Store with QR Codes for quick purchases;
T-shirt personalization directly at the event;
Quick massage for relaxation before and after the run;
Claw machine with exclusive giveaways for the audience;
Rest area with comfortable furniture and an ambiance integrated with the brand's identity.
With quick assembly and immediate disassembly after the event, our team operated on all fronts: technical detailing, logistical planning, construction of structures, scenic wrapping, and finishing touches that ensured C&A's visual identity at every point in the space.
Another project that reinforces our purpose of building scenery with efficiency, safety, and high execution standards – delivering results that impact brands, agencies, and people.














































