Paramount Goat | OOH Media for Eletromidia

Criaatva was responsible for the design and execution of the "Paramount Goat," a special Out of Home (OOH) media action carried out in partnership with Eletromidia.

The project transformed a fun idea into a precise, stable, and safe scenic installation, developed with a focus on visual impact, durability, and efficiency in assembly.

The entire structure was planned, detailed, and manufactured at the Criaatva factory, with special attention to finishes, painting, and balancing of the piece. The activation stood out not only for its creative appeal but also for the technical rigor and quality standards that ensured its perfect execution in an urban environment.

More than a sculpture, the Paramount Goat represents Criaatva's commitment to innovation, safety, and excellence in building OOH media pieces — transforming concepts into real experiences.